March 7, 2025

Patient Zero. Tatiana Fofanova, CEO of Koda Health on dogfooding her own product when her life depended on it.

I've used my own product twice, two years into running the company, I got hit by a car, went to the hospital, got diagnosed with Kidney Cancer all in the same afternoon.

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129
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Tatiana Fofanova, CEO and Co Founder of Koda Health, joins the show to talk about

  • From pediatrics to entrepreneurship, and Tatiana's experience as a founder in residence at Texas Medical Center (TMC)
  • The intersection of the law and health, and building an advanced care planning tool that is patient centric.
  • Becoming "patient zero" for Koda Health after being hit by a car and getting diagnosed with kidney cancer, all in the same afternoon.
  • Designing Koda's go-to-market strategy in health care, and how Tatiana has thought about building out her team in a healthcare startup.
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